The Corvette Story – Corvettes Reign in 1954 Motorama
Chapter 5
Inspired by their new baby, Chevrolet’s stylists went all-out on three new ‘Vette-based dream cars for the 1954 Motorama.
The Corvette’s very existence stirred Styling Staff designers to create new ideas based on its design. The 1954 Motorama showed the results—a triple play of Corvette derivations that suggested how the model could evolve in the future.
While Chevy’s engineers tinkered with the new Corvette’s anatomy, GM’s stylists explored Corvette combinations and permutations. Here, for the first time, was a GM product with which they could all identify personally. Chevrolet was building a sports car!
Become a Member & Get Ad-Free Access To This Article (& A Whole Bunch More!)
Access to the full article is limited to paid subscribers only. Our membership removes most ads, lets you enjoy unlimited access to all our premium content, and offers you awesome discounts on partner products. Enjoy our premium content.
